Category Archives: Blog

Blog
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SEO Tips That All Dentist Offices Should Implement

It’s no secret that the dental industry is a highly competitive one. But, knowing the right ways to boost your online presence can help you stay ahead of the competition and attract more customers. More specifically, knowing the right SEO strategies can help boost your online visibility. Here’s a guide to online marketing for dentists using effective SEO tips. Add High-Quality and Relevant Content In the old days, even dental websites with low-quality content used […]...
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Does Pay Per Click Advertising Work Locally?

In a world full of digital noise, it is important for your business or brand to cut through it and get to your potential market. When settling on a marketing campaign, you need to know that it will be effective and give you a good return on your interest. Following are a few methods you can use to get pay per click advertising to work locally. Work With a Local Marketing Firm While digital marketing […]...
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Why You Need to Invest Into Local Advertising Now

Local advertising is imperative these days, as people make millions of searches a day for the best local services and products. You need to know how to optimize your business for local searches with a strategic approach. Here are a few reasons why you need to invest into local advertising now, especially with the help of a digital marketing company. To Improve Traffic To Your Store This applies especially to businesses who operate brick and […]...
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What is Sharpspring and How Does It Help Your Company?

Email marketing is a potential goldmine of conversions for your business or brand. Done right, you can minimize abandoned carts and get quite a number of new leads. Here is how automated email marketing can help your company grow to new heights. Build New and Stronger Customer Relationships Good infrastructure can help you create experiences that both new and existing customers will love being a part of. To realize business growth, you need to build […]...
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E-A-T? YMYL? These SEO Concepts Can Make or Break Your Healthcare Website in 2021

They say, “You are what you eat.”  As SEO experts, we prefer to say, “You are what you E-A-T.”  What we mean is that your digital marketing efforts will only be improved by being authentic, transparent, and honest in your online content. This is especially true if your website is related to the healthcare industry. Perhaps you’ve heard the acronyms “E-A-T” and “YMYL” being tossed around by marketing professionals in recent years. You may have […]...
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Internet Marketing for Cosmetic Dentistry

As a cosmetic dentist, you have a lot of competition. How can you make yourself stand out from the crowd? HV Social Media can help. Our digital marketing services for cosmetic dentists can boost your practice’s business, even in a big city such as New York. Cosmetic procedures have been popular for a long time, and the number of people opting to get them just continues to grow. There are many reasons for this, but […]...
Social Media MarketingBlog
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Digital Marketing for HRT Providers

If you are a hormone replacement therapy clinic or practice, you need to get the word out to the public about your services. HV Social Media can help you become synonymous with HRT in your area, whether you practice in New York, Boston, San Francisco, Miami or anywhere in the U.S. Hormone replacement therapy has long been associated with menopausal women, but if your practice treats men, it’s doubly important that your potential patients know […]...
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PPC Advertising Campaigns for Erectile Dysfunction Clinics

If you’re a specialized medical practice in New York — or anywhere in the U.S. — that treats patients with erectile dysfunction, you know how important it is to advertise discreetly. It may seem like an oxymoron, but here at HV Social Media, we’re the experts in discreet digital marketing. We’re lucky that here in the U.S., we have become more able to discuss important topics that had previously been taboo, such as plastic surgery, […]...
BlogMarketingOnline MarketingSocial Media Marketing
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Digital Marketing for Cosmetic Surgery

COVID-19 has changed a lot in the lives of those who live in the U.S., and especially so in New York, where living conditions are crowded. Because for the most part, others cannot see you during quarantine and social distancing, many people have opted to dispense with makeup and hairstyling. But for the same reason, they have chosen now to get cosmetic procedures done. Thus, this is the perfect time for cosmetic surgeons to invest […]...
BlogMarketing
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Digital Marketing for Banks During COVID

The banking industry presents special marketing challenges. That’s why it’s always smart to let a digital marketing agency that has previous experience with banks handle your ad campaigns and social media. HV Social Media has years of experience providing a suite of marketing services for banks in New York and throughout the U.S. And as complex as digital marketing for banks has been in the 21st century, COVID-19 has brought new challenges no one could […]...
BlogSocial Media Marketing
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Dentists: If You’re Not on Facebook, You’re Invisible

There’s a lingering belief in the medical practice that doctors and dentists shouldn’t be on Facebook. That they’re too serious, too educated, too legit. Nonsense. No one is too good for Facebook. The Dalai Lama is on Facebook. He has 14 million likes on a recent post. So let’s not underestimate the power of Facebook and digital marketing. Now you know you need to be on Facebook. But how do you get started? Determine Your […]...