DC Sports is an indoor/outdoor sports complex in the heart of the Hudson Valley providing both adults and children physical activity and fun.
They offer lots of recreational activities from mini-golf to bumper boats, volleyball leagues to golf simulators, summer camp, birthday parties, a bar complete with a pub style menu and an ice cream bar… This place is a really entertaining venue for kids of ALL ages!
KPI: Drive Brand
Secondary KPI: Drive Leads for leagues, camps, and live events.
ENHANCING BRAND IMAGE
Challenge And Solutions
DC Sports has a mission of establish its brand as the most exciting and fun place in the local community for recreational activities. DC Sports had the challenge of reaching out to the local area via social channels.
HV Social Media partnered with DC Sports to handle the Social Media Advertising for its brand.
As part of our paid strategy, we implemented – and continue to run – a 3-pronged approach to Social Ads:
• Center-level budgets
• Ad Structure
The more often a brand appears on a social media ads, the more likely users will click and convert.
At HV Social Media, we kept DC Sports’ social costs down by:
• Creating ads and posts designed to convert
• Targeting these ads to a specific audience that we know will be engaged by the content
• Launching A/B testing on each ad to monitor performances
• Performing daily optimization checks and making changes to your campaign based on real-time data
people in their local geography
for Summer Camps
for Indoor Golf Leagues and Beach Volleyball Leagues
From The Clients
Taconic Dental has grown so much since working with H.V. Social Media. Your marketing strategies have really helped us target the type of patients that we want to have in the practice, which has really made the difference.
Owner Taconic Dental
I worked with Ed from HV Social media with the expressed desire to hire a new employee. I'd been searching for 6+ months for the right candidate trying multiple online sites that just seemed to be giving me people to give me people, no qualifications, outside the area... poor all around. Within a month Ed had me multiple solid leads and I choose the best candidate and he's still with me today. During that time period I also received more work from both new and existing clients due to the increased exposure. Thanks Ed and your team at HV Social media for all your hard work!
Owner, DS Electric
I have known Ed for over 10 years and can say without hesitation, he’s the guy you want in your corner. I refer Ed to my friends, clients and colleges because of his knowledge and attention to detail in all areas of Social Media Marketing. What impresses me the most is his willingness to educate and be a resource to business owners, whether they are his clients or not. The world of Social Media Marketing is changing every day, HV Social Media stays in front of the changes to make sure your business outshines the rest. I cannot recommend Ed enough, he is simply a superstar in his field.
Ethan Allen Workforce Solutions
I have been working with Ed for the last year and without a doubt, he is the best in his industry, hands down.. Ed has a very positive and upbeat personality which on top of all else, makes working with him a ton of fun. He has a true understanding of each and every one of his clients and works with them finding out their their direct needs before his work even begins... Ed's social media knowledge sets him apart from everyone else in his industry as he is truly an expert in his field. Social media marketing is one of the best ways to generate new customers and expand your current market... Ed is always my number one recommendation to any individual or any company who is looking to stand our from their competition and help work with a targeted audience to make their business grow!
Safeguard of the Hudson Valley
Is Facebook your favorite place to play or does it feel like a confusing mystery? Either way you need an expert guide to make social media WORK for you. Ed Weeks understands the power of Facebook and Instagram as marketing tools so that as he learns about your business and your existing clients he can create focused opportunities for discovery by the right new client. Don't miss an opportunity to consult with Ed!